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1. Context

About the client

Colour, tenderness, safety. These are only three of the elements which ought to define the universe of every child. They also represent three of the aspects that Dipoland looks for in every product meant for children, before bringing it to the Romanian market.

When we met them, they wanted to offer parents a space where they can find those necessary for the little ones, from information and advice to carefully selected products of award-winning international brands, which they had the courage to introduce for the first time in Romania. And since then they have been growing and growing. The same goes for the community that placed their trust in Dipoland’s products.

2. Action

What we did?

The founders of Dipoland believe that parents need healthy purchasing decisions to raise a child. And this was the point where we joined them, with a friendly and colorful online store able to build user trust and showcase the benefits of each selected product. In this case, the users are parents, who value every moment. Thus, through a customized design project and constant optimization, the online store has become intuitive and fluid.

To all of this we have added an advanced filtering system so that every parent is welcome by the best purchasing suggestion, after just a few clicks.

3. Rezult

The effects

130%

Website traffic

140%

Cart value increase

143%

Returning customers

An online store that has enjoyed sales since the first months and has consolidated a stable community around the brand.

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